Posts Tagged: ‘THQ’

Sell Me Local and Online Play Separately

June 29, 2010 Posted by zachary

With EA’s decision to charge $10 for online play and Ubisoft and THQ looking to follow suit, is it about time that game publishers started selling local and online play separately? Drop the price of the local play to $50 and charge another $10 for those who want to play online.

It seems obvious that $10 is the price that EA has given online play is all they value that feature at. So why make everyone pay for it when getting a new copy when those who purchase used have the choice?

I find it hard to believe that everyone who buys a game new will play for any extended period of time. EA has already decided to give everyone a 7 day free pass designed around the idea that people will borrow or rent their games and want to play online for that time. Why not give that option to everyone who buys used or new and then charge everyone the $10 if they want to go online for longer than that. (more…)